I honestly don't know all the details of how those Google Search computers pick & show knowledge graph entries, sorry. I bet @jasonmbarnard has some great tips though (or just browse his videos & articles as a starter).
— 🍌 John 🍌 (@JohnMu) December 10, 2020
Doing it the wrong way
"To get my own knowledge panel, I've probably wasted 10k on PR, paying people for wikis, updating my site, paying people to write schema... and getting and losing 5 knowledge panels along the way before finally nailing it for myself.
Jason REALLY knows his stuff. I wish this course had been available - it would have saved me a lot of time and a lot of money" Craig Campbell (SEO expert)
This course covers multiple aspects of managing a knowledge panel for a brand or a person.
Creating, improving and managing knowledge panels
- getting a knowledge panel for a brand
- getting a knowledge panel for a person
- increasing confidence scores in the Knowledge Graph (that feeds the knowledge panel)
- adding information to your knowledge panels
- optimising your images
- correcting your knowledge panel
- maintaining your knowledge panel over time
The course is scheduled for release early 2021
Make your Brand SERP truly impressive with a rich, informative knowledge panel. Learn how to build the perfect knowledge panel for a person or a company.
No SEO skills needed with these simple techniques anyone can implement.
Hi, I'm your tutor - Jason Barnard, "The Brand SERP Guy"
A quick overview of my story (so far).... how I got here, and how I learned all I know :)
All the Courses
One-on-One Personalised Coaching
If you'd like Jason to look at your case personally and make sure you are on the right track, get an hour of coaching from the Brand SERP Guy.